Project Overview
Shroud is one of the largest streamers on the video game streaming platform Twitch. After his stint at Mixer he was gearing up to launch his new rebrand and return to the Twitch platform. Loaded.gg approached us to design and animate Shroud's stream intro.
The brief was to build upon the new logo design and refreshed brand language. As someone who watches Shroud I created a concept that captured his persona and strengths as a gamer. Shroud has amazing dexterity, an ability to learn any game quickly, and a solid reputation within the FPS scene. The concept creates a parallel between a rifle scope and his sharp eye, as though they are one.
